E3 2015 had a lot of surprises and great reveals. One of the more adorable things to come out of E3 this year was Unravel, a cute little puzzle platformer where you play as an adorable yarn doll appropriately named Yarny. Unravel is a game about love, as a red string of fate literally ties the game together.
To accompany the game’s showing, the team at Coldwood Interactive created an official twitter account which amassed a sizable following in just a few days thanks to its little red hero Yarny, and the chronicle of his magical adventure through E3.
Hi #E32015. pic.twitter.com/U7LrKXbNDF
— Unravel (@unravel_game) June 15, 2015
As we all know, Yarny is a real thing–and so it would only make sense that once Coldwood revealed his game he would be allowed to roam the show floor, and roam he did:
Yarny is at #E32015! What should he explore first? pic.twitter.com/EG1BW2MyhS
— Unravel (@unravel_game) June 16, 2015
His first stop on his E3 journey was the most obvious one. Like most attendees he just had to see Star Wars Battlefront:
No journey is too big for Yarny…even in a galaxy far, far away.
Follow his journey @unravel_game pic.twitter.com/0Wapg7gtlV
— EA Star Wars (@EAStarWars) June 16, 2015
It wasn’t long before Yarny gave his verdict on Battlefront‘s new installment, giving it a ringing endorsement:
Yarny played some @EAStarWars Battlefront today. He had a lot of fun! #E32015 pic.twitter.com/pB389K7D7n
— Unravel (@unravel_game) June 17, 2015
Yarny’s a pretty well rounded gamer, as evidenced by his love of the beautiful game:
.@mermaidere He's going to try! pic.twitter.com/o2uEn1GDkl
— Unravel (@unravel_game) June 17, 2015
It wasn’t just games he was looking to see, he also had some very specific people in mind he wanted to meet:
Yarny found @ThaHoopGawd and now they're best friends. #E32015 pic.twitter.com/uYV1FjgW2k
— Unravel (@unravel_game) June 17, 2015
Yarny is making so many new friends at #E32015! pic.twitter.com/HycJgu8W7i
— Unravel (@unravel_game) June 18, 2015
yarny meeting yoshi is the biggest news of e3 pic.twitter.com/m9Ajm9TuvO
— Andrew Goldfarb (@garfep) June 18, 2015
It wouldn’t be E3 without a little self promotion, however. In that regard Yarny is something of an expert:
Yarny is really good at playing Unravel. #E32015 pic.twitter.com/3pByGgFUVU
— Unravel (@unravel_game) June 17, 2015
We have a very special guest coming up on our #E3 LiveCast! Watch live: http://t.co/C44WihyxQF #Unravel pic.twitter.com/Sj4pGKYYsM
— PlayStation (@PlayStation) June 17, 2015
But it wasn’t all business, either. There was plenty of opportunities for goofing off, and down time:
Just hanging out and exploring the booth at #E32015. Everything is an adventure! pic.twitter.com/UKuugOT82Q
— Unravel (@unravel_game) June 18, 2015
!!! pic.twitter.com/WBPf3pFA9X
— Unravel (@unravel_game) June 18, 2015
As E3 was coming to a close Unravel was garnering lots of attention and several ‘Best of’ awards, which Yarny was not shy about showing off:
What a fun #E32015! Yarny had a great time and can't wait to meet each and every one of you. pic.twitter.com/GI5lAgDFv6
— Unravel (@unravel_game) June 19, 2015
Yarny’s trip through E3 and his unveiling in Unravel caught the imagination of many fans, who produced some Yarnys of their own:
We love seeing what people have made so far. Have you made your own Yarny yet? Send us pictures. #E32015 #Unravel pic.twitter.com/pu3glNKyF1
— Unravel (@unravel_game) June 16, 2015
And don’t forget about the fan art!
http://whattheglob.tumblr.com/post/121721469428/yarny-presenting-martin-at-e3-instead
Yarny and Yoshi make the cutest small string team!! I love Yarny ok! pic.twitter.com/385ltFPRpO
— mac (@mackadoodledoo) June 18, 2015
In the end Yarny had the best time at this year’s E3, as he and his new game Unravel captured the hearts and imagination of Twitter as well as us here at Twinfinite. After a successful adventure he’s earned some rest:
Yarny's trip to #E32015 was exhausting but he had a lot of fun! pic.twitter.com/pCG1rRxbn2
— Unravel (@unravel_game) June 19, 2015
What do you think of Yarny and Unravel? Did the little red guy capture your heart as well? Let us know! And for more Unravel you can check out our preview and the gameplay reveal here. The PC version of Unravel can be preordered on EA’s Origin store. The game will also be coming to PlayStation 4 and Xbox One.